Check prices and choose the cheapest option for renting gear
Would dive more often if they had a platform of diving buddies
Went scuba diving independently with a buddy at least once
Want to know the buddy’s certification level and experience
User Research
Surveys
An online survey with 30 responders
What are the perimeters divers need to filter to find their ideal buddy?
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Gender - some people feel more comfortable diving with a specific gender
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Certification (level) - to understand a diver’s experience and plan the dives based on that
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Diving Time During the Week - to schedule dives easily when both are available
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Need for Gear Rental - to plan the diving day schedule
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Nitrox Usage - affects the dive planning
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Age - some people feel more comfortable diving with a specific age group
Filtering
Personas
Screens
Pain Points
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Screens
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The Challenge
Scuba diving alone is risky, and even illegal in some places.
Finding a buddy can be a difficult challenge, especially for those without a regular diving partner.
This can lead to cancelling diving plans or even quitting the hobby.
Overview
Scuba diving is a recreational activity where divers explore underwater with a buddy for safety and enjoyment.
A buddy is another trained and equipped diver who can assist in case of emergency.
Competitive Analysis
Today, divers can connect based on existing relationships, or groups that anyone can join.
However, there is an unanswered need for divers to connect with others based on their location.
Personas
